Trade Show Tip Monday – Charging Stations
I recently gave a presentation on exhibit marketing do’s and don’ts to the Philadelphia chapter of SMEI. For the next several days I kept having these moments where out of the blue I would think, “I...
View ArticleTrade Show Tip Monday – Square
Last week on the #a2zusergroup chat led by Dave Lutz we were discussing great uses for iPads on the trade show floor. I wanted to share with you a tool/app that I brought up there. Square This is an...
View ArticleExhibitor pre-show promotion
The trade show has changed dramatically over the past few years but sadly our exhibitors and even some organizers have not realized it yet. Attendees don’t see a show as a giant shopping mall anymore....
View ArticleTrade Show Tip Monday – Lead Capture Tool
TweetI have decided to revive Trade Show Tip Monday. Ok, perhaps revive isn’t the right word since I started it with about a total of two posts and then abandoned it. But here’s what I’ve learned over...
View ArticleSix Things To Consider When Choosing a Lead Retrieval System
TweetLast week I introduced you to TabbleDabble’s QuickTapLead app. Siobhan Connellan, Director, Exhibitor Services Operations, Experient That post prompted a discussion with one of my favorite Tweeps...
View ArticleTrade Show Tip Monday – Best Booth Staff Advice
TweetOver the last few days I’ve come across several articles on training booth staff. The only reason I knew they were about training booth staff was because they were in Exhibit Industry Magazines or...
View ArticleDon’t Walk a Day In My Shoes
TweetThis post is dedicated to Madeleine Albright, who once said “there is a special place in hell for women who don’t help other women.” (To the men reading this…before you hit delete thinking it...
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